With all the hype around the movie Eat Pray Love coming out, I knew there would be a ton of marketing around this film. Obviously you don’t cast Julia Roberts in a film, and expect it to be this under the radar indie film no one’s going to know about. Being I did read the book, I am on the fence about casting her in this role, but that is another story. On one hand, I’m sure she did a good job (to date, I haven’t seen the film yet); but on the other, I would have liked to see an unknown really rock the book and bring it to life. Judging by the A-list actors they’ve cast in this, my snap judgment is this isn’t the case. Almost always when there’s too many celebrities in a movie is it destined to fail.
But we’re not here to talk about the movie, we’re hear to talk about fashion. I knew there’d be plenty of accessories marketed for the film, especially jewelry. Dogeared came out with a line of jewelry to celebrate the movie, plus it’s fairly easy to mimic the Indian themed jewelry; either by visiting local boutiques such as Art Effect or Greenheart,
or even wandering in chain stores such as World Market where surprisingly (because I thought they only carried home decor) they carry “world” jewelry.
I wondered if they were going to market clothing too though. And sure enough, they did. I was reading a post on Jezebel where Sue Wong came out with this line of clothing inspired by the movie.
Most of the comments to this post were scathing, and honestly, I don’t get it either. The outfits look like pajamas for the rich and famous. Like something Zsa Zsa Gabor found on a jaunt in India and thought it would be “fun” to wear to bed. It looks like an unsuccessful hybrid of her evening-wear with a sari, sort of like how Jeff Goldblum tried to mix his DNA with a fly in the movie, The Fly. We all know how that turned out. Her dresses are beautiful, which I included a few shots of below just to show this woman’s talent and typical beautiful designs.
And I just think it’s the exact opposite spirit of the book and the message in India, which if anything was to let go of your material possessions and find happiness within. Ironically, as I was reading the book, I didn’t get the impression this woman was a fashion maven, or that her outfits were that important since a) she didn’t fit into her clothes for one reason or another most of the film and b) it seems counter-intuitive to the whole finding inner happiness message of the book, and you would think, the film. Certainly if you’re that inspired by the fashions in the movie, you can always put together your own look with peasants blouses, long skirts, and flats. The whole green/khaki/olive colors in for fall would certainly complement the earthy, casual look she has going on in the film.
Photo CreditHere’s some examples:
What do you guys think? Do you think there’s too much hype and too much marketing around the movie and its merchandise? Did you like the movie, and feel inspired by the outfits/jewelry in the film?
Mon, Aug 23, 2010
Style at Large